“Mobile, TV, Tablet or PC: Where Is the World Watching Video in 2025?”
- ZakMedios
- Oct 6
- 3 min read
We all intuitively know video is huge—but how and where is it actually being consumed in 2025? Understanding device trends (mobile, TV, tablet, PC) is critical for brands, and as corporate video makers in Gurgaon and corporate video makers in Delhi, ZakMedios keeps a close eye on these shifts. Below are the latest insights—and how you should adapt your video strategy.
Mobile Leads — By a Lot
Over 75% of video viewing now happens on mobile devices. (Insivia)
On YouTube, 71% of views come from mobile (vs ~21% from desktop). (Zebracat)
Mobile web traffic globally has crossed 59.7% in 2025. (tekrevol.com)
Takeaway: If your video content isn’t mobile-optimized (vertical or square formats, subtitles, short length), you’re missing the bulk of your audience.
Smart TVs & Connected Devices: The Second Screen
OTT and smart TV viewing continues to rise: a growing proportion of people switch between smartphone, tablet, and smart TV. Over 80% of users are expected to multi-device consume content in 2025. (enveu.com)
Streaming is capturing more TV time: digital video now rivals or surpasses traditional TV in many markets. (Outbrain)
Takeaway: Audiences expect your content to be accessible and visually effective even on large screens. Use higher resolution, clear visuals, and UI controls suited for TV remotes.
Tablets & PCs: Still Relevant, Especially for Deep Content
While tablets and desktops lag behind mobile and TV in sheer volume, they remain important for long-form, instructional or corporate communications—especially in office or learning settings.
Many e-learning platforms and internal corporate videos are still consumed on PC, where screen size supports better detail, control, and multitasking.
Takeaway: Don’t ignore desktop/tablet formats, especially for B2B, training videos, or internal communication.
Video Is Now the Majority of Internet Traffic
Video is expected to account for 82% of all consumer internet traffic by 2025. (Insivia)
Surveys show 82% of people say a brand video convinced them to buy, and 64%–69% prefer video to learn about a product. Many rewatch information-dense videos. (marketingscoop.com)
Takeaway: Video isn’t an optional extra anymore. For brands, especially those working with the corporate sector, video is central to reach, trust, and conversion.
What This Means for ZakMedios & for You
We at ZakMedios, as video production houses in Gurgaon and video production services in Delhi, align our workflows with these trends:
We craft mobile-first versions of every video (optimized format, punchy start, captions).
We always produce high-resolution masters so the same video can serve smart TVs, connected screens.
For corporate clients, our corporate video makers in Delhi ensure videos work across devices: training modules, investor decks, internal messaging.
Because many decisions happen via mobile or TV, we strategize cross-device campaigns, so video becomes a unified brand touchpoint.
Final Thought
The future of video consumption is multi-device, mobile-dominant, and networked. Whether someone watches your video on phone, smart TV, tablet, or PC, their expectations are high. They expect crisp visuals, instant loading, meaningful content, and accessibility.
If you’re seeking a partner that understands how to design, produce, and deliver impactful video across all platforms—especially in the corporate domain—ZakMedios (as top corporate video makers in Gurgaon, corporate video makers in Delhi, and for video production services in Delhi) can help you get it right.
Let me know if you want a shorter version, or a version focused entirely on India / Delhi NCR device stats.
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